Beauty without cruelty lipstick review

Beauty without cruelty is one of those names in green and ethical beauty that has been about for an extremely long time. Despite the fact that I have added their lipsticks to my cart several times before I haven’t actually gotten around to trying them until I was offered this rather beautiful shade called pomegranate to review by Naturisimo.

The BWC Moisturising Lipstick comes in a nice variety of shades. The shade above is Pomegranate, a nice punchy pink. The first thing I noticed about this lip product is just how much pigment you get, you can create a full on bright pink lip or you can dab a small amount on over lip balm to create a softer look.

This lipstick is Vegan and therefore carmine and beeswax free. The lack of carmine in a product like this does mean some synthetic pigment is used, it just isn’t possible to get such a bright shade without it, but the oils used are all natural such as jojoba and castor oil. I found this shade to be a very good dupe for the Kjaer Weis lip tint in Romance of which I am huge fan but the lasting power is much better with the Beauty without cruelty lipstick, in fact it leaves a stain behind as it wears. The finish is what I would call semi-matte, it isn’t shiny but at the same time I did not find it to dry out the lips.

I think these lipsticks are extremely under the radar given the great price point and ingredients, they hold their own against Ilia, RMS and Kjaer Weis in my opinion and I am definitely tempted to pick up other shades.

Have you tried Beauty Without Cruelty? What do you recommend from the range?


Post contains a PR Sample, please see my full disclaimer for details.
Ana Green

Written by Ana – A natural beauty enthusiast, mum of two and chocoholic.